Pacific Northwest College of Art Presents Internationally Respected Journalists and Design Critics

March 17, 2010

FOR IMMEDIATE RELEASE

March 17, 2010

CONTACT:
Ann Hudner
VP of Communications and Public Programs
Pacific Northwest College of Art
ahudner@pnca.edu 774.264.0852

Leslie Miller
External Relations Specialist
Pacific Northwest College of Art
lmiller@pnca.edu 503.821-8959

Pacific Northwest College of Art Presents Internationally Respected Journalists and Design Critics Julie Lasky and Ernest Beck as PNCA/Cyan PDX Cultural Residents

Portland, OR–March 17, 2010–Pacific Northwest College of Art is proud to host internationally respected journalists and design critics, Julie Lasky and Ernest Beck, who will visit Portland as part of the PNCA/Cyan PDX Cultural Residency Program. During their visit, Lasky and Beck will participate in three public events including a Bright Lights Discussion in collaboration with Portland Monthly; 3BY10 Series with the IDSA Oregon Chapter/Art Institute of Portland and a Personal Design in Green Space celebration at Cyan PDX.

The cultural residency program is a collaborative initiative, established by Gerding Edlen Development and Pacific Northwest College of Art to bring prominent artists, designers, writers and social activists to Portland and the Pacific Northwest. The program serves to enhance community interactions and contribute to the ongoing development of relationships that build upon and strengthen the cultural vibrancy of Portland. Along with Gerding Edlen, the PNCA/Cyan PDX Cultural Residency Program is supported with the assistance of Design Within Reach-Portland Studio, Pendleton Woolen Mills, Powell’s Books and Tin House.

Julie Lasky is Editor of Change Observer, a channel of Design Observer devoted to the many dimensions of design for social innovation, developed by Winterhouse Institute with support from Rockefeller Foundation. Reporting upon design strategies aimed globally at improving health, education, housing and the environment, Change Observer not only identifies important people and projects related to design for social change; it also assesses their effectiveness through investigative reports by renowned journalists.

Lasky was editor-in-chief of I.D. until 2009. Prior to that, she was editor-in-chief of Interiors magazine, which she led to several national honors, and managing editor of Print magazine. A widely published writer and critic, Lasky has contributed to The New York Times, Metropolis, Dwell, Eye, Slate, the National Scholar and NPR, as well as Design Observer.

Ernest Beck is a New York-based freelance writer and editor. In addition to contributing to Change Observer, Beck covers topics including business, globalization, personal finance, sustainability, and real estate, as well as design and innovation for media outlets including Businessweek.com, MSNmoney.com and The New York Times. He writes about the business of art and design for publications including Art & Auction, Architect, Worth and Print. Beck also served as Editorial Director for the 2009 Aspen Design Summit.

During their visit, in addition to many introductions ranging from Wieden and Kennedy, Ziba, Caldera Innovation Lab to Mercy Corps, conversations with members of the faculty and students at Pacific Northwest College of Art and University of Oregon, and a discussion with Mayor Adams, Lasky and Beck will also participate in 3 public discussions:

Monday, March 29, 6:00 pm
Social Innovation-The Designer’s Voice
A Conversation with Julie Lasky, Editor of Change Observer, and Ernest Beck, Journalist and Editorial Director of 2009 Aspen Design Summit
Bright Lights: Discussion on the City
Jimmy Mak’s, 221 Northwest 10th Avenue

The 2009 Aspen Design Summit brought non-profit organizations, decision makers, corporate leaders and design experts to focus on solutions to problems that challenge the quality of life.

AIGA and the Winterhouse Institute partnered with Change Observer to report on Design Summit’s presentations, including such projects as Hale County Rural Poverty Project, Center for Disease Control and Healthy Aging, Sustainable Food and Childhood Obesity, and the Mayo Clinic’s program for Rural Health Care Delivery.

In conversation with Portland Monthly editor-in-chief Randy Gragg, Ernest Beck and Julie Lasky will discuss the dialog that ensued between the Summit and Change Observer, the role criticism can play in evaluating the effectiveness of these programs, bringing voice to projects that address the impediments to human dignity and achievement faced by real people.

The public programming featuring Julie Lasky and Ernest Beck is presented as part of the PNCA/Cyan PDX Cultural Residency Program, a collaborative initiative, established by Gerding Edlen Development and Pacific Northwest College of Art.

The Bright Lights series is presented by Portland Monthly magazine.

Wednesday, March 31, 6:00 PM
3BY10 IDSA Series: “Design and Social Change–What are the critical questions?”
A Conversation with Julie Lasky, Editor of Change Observer and former Editor in Chief of I.D. magazine, along with Ernest Beck, an award winning journalist and Editorial Director of 2009 Aspen Design Summit
Design Within Reach, Portland Studio
1200 Northwest Everett Street (NW 11th and Everett)

Launched in the summer of 2009, Change Observer’s goal is to monitor and report on developments in the burgeoning area of design and social change —people and projects, ideas and initiatives. Join Julie Lasky and Ernest Beck for a discussion on areas of significance that they have observed and their reflection on the critical conversations that designers and design educators need to engage?

Moderated by Carl Alviani and presented with Art Institute of Portland and Industrial Design Society of America Oregon Chapter

The public programming featuring Julie Lasky and Ernest Beck is presented as part of the PNCA/Cyan PDX Cultural Residency Program, a collaborative initiative, established by Gerding Edlen Development and Pacific Northwest College of Art.

Friday, April 2, 6:00 pm
Personal Design in Green Space / Cyan PDX
1720 Southwest 4th Avenue

Featuring Julie Lasky, Editor of Change Observer and former Editor in Chief of I.D. magazine, along with Ernest Beck, an award winning journalist and Editorial Director of 2009 Aspen Design Summit.

The event will highlight select apartments showcasing the multiple and imaginative ways that residents have organized space, color, art and furniture to reflect their personal tastes. Julie Lasky and Ernest Beck, PNCA/Cyan PDX Cultural Residents will tour the apartments and will award prizes to the top three apartment interior spaces. Lasky and Beck will be joined by local architects and designers for the tour and will be part of a discussion of design, sustainability and individual style.

The public programming featuring Julie Lasky and Ernest Beck is presented as part of the PNCA/Cyan PDX Cultural Residency Program, a collaborative initiative, established by Gerding Edlen Development and Pacific Northwest College of Art.

Along with Gerding Edlen, the PNCA/Cyan PDX Cultural Residency Program is supported with the assistance of Design Within Reach-Portland Studio, Pendleton Woolen Mills, Powell’s Books and Tin House.